Overall, I would say that Japan does not deserve it's reputation for being expensive. For example, petrol is half price, eating out is dirt cheap, and you can buy a lot of good stuff at the Y100 (50p) shops. But fruit is one area where this reputation is well deserved. This gift pack of fruit consists of nothing more than an apple, an orange, a melon, a pear and a couple of kiwis, yet costs a hefty £18. The fruits do come individually gift wrapped though.